Social Media Management
Always-on content and paid media strategy for food brands on Meta and TikTok.
Social media management is the core, recurring engine for most of our clients. We produce content and run the paid campaigns behind it — as one package, not two separate line items.
This is always-on work: daily content, weekly reporting, and ongoing paid media optimization across Meta (Facebook and Instagram) and TikTok. We don't just post and pray. Every piece of content is backed by a distribution strategy and a paid media plan.
- Monthly content calendar and creative strategy
- Short-form video production (recipe demos, product features, trends)
- Static and carousel post design
- Meta and TikTok paid ad management
- Community management (comments, DMs, engagement)
- Monthly performance reports with actionable insights
- FMCG brands that need an always-on social presence across Meta and TikTok
- Food brands launching new products and needing sustained awareness
- Brands that have tried posting in-house and want a team that actually understands food content
Do you work on retainer or per-project?
Social media management is retainer-based. It's always-on work that needs consistency. Most clients start with a 3-month minimum to see meaningful results.
Which platforms do you manage?
Primarily Meta (Facebook and Instagram) and TikTok. We can include YouTube Shorts and LinkedIn for B2B clients where relevant.
Do you create the content in-house?
Yes. We have an in-house production team that shoots, edits, and designs all content. We don't outsource creative to freelancers.